I spent so many years in business outside of my zone of genius in order to get more clients, grow a bigger brand, and be able to offer an end-to-end branding and web design solution. I grew from a one-woman-show to a company that hit three-quarters of a million dollars in revenue in less than five years, had increasing profit margins every year since inception, and at one point consisted of dozens of contractors and two employees.

And then my world turned upside down and I was reintroduced to running my business as a solopreneur.

It was the hardest but the best thing that happened to me and my business because I finally figured out that I could do exactly the one thing I loved about my past work and be a profitable, thriving, happy business owner.

And in doing so, those that I work with are able to do the same.

A world where every person has found their element, where they “fit”, where they know they’ve found their niche because their work energizes them instead of draining them.